About
Who is behind Pretty PDF.
Pretty PDF is a brand document system. Every document a company sends should look like it came from the same, serious company. We make that the case, and we keep it that way.
The company
Pretty PDF is run by DATS Digital LLC. We work directly with the businesses Pretty PDF sets up. You can reach us at [email protected].
What we do
We turn a company's brand guide into a document theme, build one document profile per document type (offers, datasheets, certificates, reports) and apply country-correct details: paper size, dates, numbers, labels, company disclosures. Documents can come from an upload, from your systems through the API, or from your AI agents through MCP. The brand lives on our side, so the output is the same whichever way the content arrives.
We set it up. We maintain it. It stays yours.
Why we changed direction
Pretty PDF started as a browser tool that made web pages look good on paper. Building it, we learned where documents actually matter: in business. Offers that win or lose deals. Datasheets that reach distributors. Certificates that auditors read. And in most companies, those documents come from different systems and look like they come from different companies.
So we rebuilt Pretty PDF for one job: make every document a company sends consistent, correct and unmistakably theirs. We retired the consumer product and now work directly with a small number of businesses, setting up and maintaining their document brand end to end.
Read the short account of what Pretty PDF was and what it is now.
How we work
- ConsistentOne brand across every document type and source.
- Agent-readyAPI and MCP in every plan. Agents cannot break the brand.
- CorrectCountry-specific formats, legal details and languages.
- CraftedPrint-grade typography and real page layout.
- CompliantHosted in the EU, GDPR-first, minimal data retention.
- Done for youWe set up, design and maintain the templates.
We format it correctly. Your lawyer decides what it must say.
Where your data goes
Rendering runs on EU infrastructure in Nuremberg, Germany. Document content is deleted after rendering by default. Details, retention periods and the DPA are on the data handling page.
Next step
The quickest way to judge the work is to see your own documents in your brand. Enter your company email and we send back a sample pack built from your website.